Target Market & Sectors

According to research, the global decentralized finance (DeFi) market size climbed to $50 billion in 2023 from $11.96 billion as of 2021 and is projected to reach $232.20 billion by the end of 2030 with a compound annual growth rate (CAGR) of roughly 42.6% between 2022 and 2030 (Globenswire research)
The global decentralized finance (DeFi) market is projected to expand over 2022-2030 owing to escalating demand for decentralized finance in blockchain and traditional finance. This massive increase is mainly led by applications (also denominated as protocols) will boost the global market demand.
Our target audience involves a diverse range of individuals who are actively involved in the decentralized finance (DeFi) ecosystem. User types can be categorized as follows:

DeFi Investors

DeFi traders are mostly individuals who actively engage in trading activities within the decentralized finance (DeFi) ecosystem. They participate in a wide range of financial activities, taking advantage of the various decentralized applications (DApps) and protocols available on blockchain networks. Key characteristics of DeFi Traders are:
Utilizing DEXs, Yield Farming, Staking and Governance, Community involvement. Our products Enetwallet & EnetDex simplifies and provides maximum security and user friendly platform for DeFi traders.

Innovative Investors

We seek to reach individuals or entities that actively seek out and invest in groundbreaking and cutting-edge technologies, projects, Companies and opportunities to fuel and support projects we will be nurturing through Enetlab/EnetPad. These investors are characterized by their willingness to embrace emerging trends, disruptive ideas, and novel solutions. Innovative investors will play a crucial role in fueling the development and adoption of groundbreaking technologies and disruptive innovations within the ecosystem. By taking calculated risks and supporting pioneering projects.

Web2 Business:

Web2 businesses that seek to integrate cryptocurrency transactions into their existing systems and services, can leverage our API and services to seamlessly incorporate crypto payment functionalities, providing their users with enhanced payment options and expanding their revenue streams.
Key features of our platform for Web2 businesses:
  • Seamless Integration: Our API is designed to be user-friendly and straightforward to integrate into existing Web2 applications. This ensures a smooth transition to accepting cryptocurrencies as a form of payment, minimizing disruption to their current operations.
  • Increased Payment Options: By incorporating our services, Web2 businesses can offer their customers a wide range of cryptocurrency payment options. This not only caters to crypto-savvy users but also attracts new customers who prefer crypto payments.
  • Enhanced Security: Our platform prioritizes robust security measures to safeguard transactions and user data, ensuring a secure environment for both businesses and their customers.
  • Streamlined Crypto Transactions: Our services enable fast and efficient crypto transactions, eliminating the complexities often associated with cryptocurrency payments. This streamlines the payment process for businesses and enhances the overall user experience.
  • Access to a Growing Crypto Market: By integrating with our platform, Web2 businesses can tap into the expanding cryptocurrency market, reaching a new pool of potential customers who prefer digital asset payments.
  • Transparent and Reliable Service: We prioritize transparency and reliability in our services, allowing businesses to have full visibility into transaction records and data for better accounting and reporting.
  • Dedicated Support: We offer dedicated support to help Web2 businesses throughout the integration process and provide ongoing assistance to address any issues or queries they may have.
  • They also gain exposure by advertising their business on our platforms, reaching out to millions daily users.

Entertainment sector:

The entertainment sector encompasses a wide range of industries and activities that provide enjoyment, amusement, and entertainment to audiences. It plays a significant role in society by offering various forms of artistic expression, storytelling, and recreational experiences. The entertainment sector is diverse and continually evolving, incorporating both traditional and digital platforms to cater to the preferences of modern audiences. Some of our key focus of the entertainment sector include: Music, Talent hunt (Fanbase) and Real estate, Event host, Tourist (EnetHub)

Entrepreneurs and Startups:

Entrepreneurs and startups in the blockchain space may be drawn to ecosystem`s launchpad and fundraising opportunities to raise capital and grow their projects within the blockchain ecosystem.